ETNOMARK Consulting is a Strategic Brand Consultant which helps:

  • Uncover brand issues from various perspectives
  • Identify brand perception gaps among internal & external audiences
  • Provide recommendation for business and marketing communications for the brand

With our extensive experience in running Team-based ethnography, ETNOMARK facilitates companies in re-collecting the puzzle – their own knowledge and stakeholders’ insights about the brand.

ETNOMARK uses multi-dimensional insights generation derived from real-world understanding of stakeholders’ preferences, motivations, and needs, by exploring and investigating the environments stakeholders’ inhabit and the socio-cultural influences on their behaviors.

ETNOMARK is proven as “organization transformation
agent” which helps clients in becoming a consumer
centric organization. Our clients : 

  • Global Companies:
    • Castrol Indonesia
    • Tupperware Indonesia,
    • Lee Cooper Indonesia, etc.


  • Local Brand Leaders:
    • Aquaproof
    • Sinar Sosro
    • Metric
    • Julia Jewelries
    • Centro department store, etc.

ETNOMARK takes part in knowledge building through training in various topics in:

  • Brand management,
  • Marketing communication
  • Ethnography research

Our training services clients:

  • Astra International
  • Astra Honda Motor (AHM)
  • Bank Mandiri
  • Citibank Indonesia
  • BNI
  • MNC group
  • MRA media
  • Orang Tua Group (OTG)
  • Capsugel Indonesia
  • ELNUSA, Eagle
  • Dexa Medica
  • Frisian Flag Indonesia
  • 3M, etc.

For more information, please visit www.etnomark.com