Radio Talk Show : Trilogy (Radio Sonora and SMART FM, July 2008)
1. The End of the Line : Mengakhiri Istilah ATL vs BTL
2. Brand Image Building
3. Brand Activation Strategy
Radio Talk Show : Trilogy (Radio Sonora and SMART FM, July 2008)
1. The End of the Line : Mengakhiri Istilah ATL vs BTL
2. Brand Image Building
3. Brand Activation Strategy
Tantangan Rebranding – Radio Talkshow – RAS FM, June 2008
Branding Strategy Sequel Talkshow, SMART FM and SONORA:
Positioning Strategy, April 23,2008 – Repositioning Strategy, April 30, 2008 – Rebranding Strategy, May 7, 2008
MarComm Manager vs Public Relations Manager – Radio Talkshow – SMART FM , February 2008
Riset itu Mudah, Riset itu Murah – Radio Talkshow – Radio SONORA, February 2008